CIrcus/MediaMonks are looking for a talented Data Analyst to apply a combination of technical, business thinking and analytical skills to strengthen the company's value proposition, both during pitches and in the development of strategies through analysis, learning and recommendations based on an excellent command of data.
Responsibilities
- Use social and web analytics tools to conduct research and strategic processes.
- Generate weekly and monthly content performance reports for our clients' platforms and collaborate in coaching sessions with the content and creative teams to optimise the platform in terms of content, messages, formats and duration, based on the insights and learning that emerge from the reports.
- Provide and analyse information on data related to website traffic, bounce rates, funnel performance, conversion rates and any other website related activity.
- Based on that information, make recommendations that will improve the overall performance of the site and its visibility in online searches.
- Monitor and understand the behavior of users who visit the site.
- Keep abreast of new trends and optimization strategies.
- Provide clients with access to all such information, analysis and recommendations through
- Monthly performance reports
- Dashboards in data studio
Tools
Google Suite, Google Analytics, Facebook Ads Manager, FB insights, YouTube Analytics, Brandwatch, SocialBakers, Data Studio, Klipfolio or any other Data Visualization
Competencies
- Experience in digital data analysis and content.
- High level of English (direct contact with international clients)
- Experience in marketing agencies, advertising, digital.
- Experience in digital research or market research.
- Experience with data visualisation tools.
- Experience collaborating in regional or global teams.
- Strategic thinking and focus on results.
- Communication and public presentation skills.
KPI'S
- Proactivity and creativity within the assigned accounts and projects of the group.
- Collaborative work and integration with data, planning and creative teams.
- Operational efficiency (organisation and management of projects under your responsibility).
- Qualitative and quantitative improvement in the projects under your charge (quality of traffic and conversion to sales).